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Browsing by Author Ushchapovska, Iryna Vasylivna
Showing results 1 to 20 of 40
Issue Year
Title
Author(s)
Type
Views
Downloads
2021
The Basics of Speech Communication Theory
Ushchapovska, Iryna Vasylivna
Learning Object
-667402177
-709284919
2024
The Basics of Speech Communication Theory
Ushchapovska, Iryna Vasylivna
Learning Object
2
0
2023
Cartoons in the genre spectrum of political discourse
Movchan, Diana Vasylivna
;
Ushchapovska, Iryna Vasylivna
;
Savchuk, A.
Article
297975
510401
2017
Convergence of Brand Language Elements
Ushchapovska, Iryna Vasylivna
Article
-1444640791
-505560857
2023
Education for sustainable development through the brand language
Ushchapovska, Iryna Vasylivna
Conference Papers
518
561
2021
Features of Usage and Translation of Stylistically Marked Vocabulary in American Fiction
Bilohur, A.
;
Ushchapovska, Iryna Vasylivna
Article
1664745537
1548282790
2018
Identity approach of brand management: why invest in the brand identity
Ushchapovska, Iryna Vasylivna
Conference Papers
1952452449
-13937030
2020
Idioethnic Features of Multimodal Advertising Texts: a Case Study of Coffee Commercials
Ushchapovska, Iryna Vasylivna
;
Movchan, Diana Vasylivna
;
Chulanova, Halyna Valeriivna
Article
-1682839907
-1017296751
2015
Importance of cross-cultural competence and cross-cultural empathy
Ushchapovska, Iryna Vasylivna
;
Ущаповська, Ирина Васильевна
;
Celebi, Manolya
Conference Papers
-2023378551
-1628815779
2024
Linguistic and Cultural Studies of English-Speaking Countries
Ushchapovska, Iryna Vasylivna
Learning Object
3
0
2018
Linguistic and pragmatic aspects of the brand language: multimodal approach (coffee brands as a case study)
Ushchapovska, Iryna Vasylivna
Conference Papers
1970692215
-954445676
2020
Linguistic and Pragmatic Parameters of the Phenomenon of Patriotism in the Formation of a National Brand (a Case Study of the Language of Contemporary Media)
Ushchapovska, Iryna Vasylivna
;
Markova, Olha Ivanivna
Article
-551376350
2039516097
2022
Mission and vision in the language of sustainable brands: sociolinguistic issues
Ushchapovska, Iryna Vasylivna
;
Vorfolomeiev, M.
Article
2100423
2455228
2020
Multimodal features of descriptive texts: а case study of coffee brands
Ushchapovska, Iryna Vasylivna
Article
16870318
7466274
2017
Sociolinguistic aspects of coffee brands
Ushchapovska, Iryna Vasylivna
Conference Papers
1700490777
-429738272
2021
Structural and Semantic Features of the Brand Language: a Case Study of Coffee Brands
Ushchapovska, Iryna Vasylivna
Article
-922838521
-1801517311
2017
The universal pragmatic principle of cooperation in the light of empathic communication
Tatsenko, Nataliia Vitaliivna
;
Kozlovska, Hanna Borysivna
;
Ushchapovska, Iryna Vasylivna
Article
-1261830890
-1417838962
2024
Websites of English- language nonfiction publications as multimodal texts: linguistic and translational aspects
Ushchapovska, Iryna Vasylivna
;
Chornobuk, K.
Article
30
16
2021
Бренд-сторітелінг: до визначення структурно-семантичної організації та типів історій бренду
Ushchapovska, Iryna Vasylivna
;
Зубкова, Ю.В.
Article
920418399
425915910
2016
Вербальні та невербальні аспекти мови бренду
Ushchapovska, Iryna Vasylivna
Conference Papers
-898614088
-126150695
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