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Issue Year Title Author(s) Type Views Downloads
2012 25 кадр: міф чи реальність? Лунякіна, Л.В.; Супрученко, Н. Preprint 1137032729 -1049672637
2019 Advertising In The Environment Of Movies, A Literature Study Horváth, A.; Balázs, G. Article 1530146443 -554945353
2023 Analysis of the Impact of Advertising on the Change of Voter Behavior of Consumers (Voters) in The Slovak Republic Gburova, J.; Gavurova, B.; Bacik, R.; Tomasova, M. Article 5354295 704797
2021 Creative as a determinant of the marketing communication tools development Rosokhata, Anna Serhiivna; Nesterenko, Volodymyr Ivanovych; Kropyva, Viacheslav Viktorovych Conference Papers 17229587 17898058
2023 Effectiveness communication channels’ types in creating a strategy for the company’s external economic activity in new markets Yermolenko, A.O. Conference Papers 1832 919
2022 Estonian Marketers' Attitude Towards Podcasts as an Innovative Marketing Channel Reilent, K.; Kurvits, M.; Ohlau, A. Article 1448622762 1958098075
2016 Factors influencing the intention to accept advertising in mobile social networks Jafari, S.M.; Jandaghi, Gh.; Taghavi, H. Article 1082973261 401721394
2024 How VLOG Promotion Content Influences Consumer Attitudes Jiang, L.; Yukio, K. Article 19815881 17644686
2023 The impact of AI development on the development of marketing communications Nesterenko, Volodymyr Ivanovych; Olefirenko, Oleh Mykhailovych Article -166791841 -488559532
2017 In the World of Mass Media Malovana, Nina Volodymyrivna; Nefedchenko, Oksana Illivna Schoolbook -1900102050 -546059216
2021 The Influence of Advertising on Children´s Buying Behaviour: A Case Study in Slovakia Hajduova, Z.; Hutmanova, N.; Jusko, L.; Molitoris, L. Article 2082210070 871027896
2015 Influence of colors on people Karpets, V. Conference Papers -650761663 -2137660595
2016 Innovative advertising technologies on the basis of the hologram and interactive communication Gritsenko, Y. Conference Papers -360747329 1428943076
2018 Language manipulation in advertising Rava, V.M. Conference Papers -1974262674 1592345401
2014 Manipulation strategy and tactics of blurbs Chulanova, Halyna Valeriivna Article 692357937 1306501749
2022 Marketing Strategies in the Banking Services Sector With the Help of Data Science Zatonatska, T.; Hubska, M.; Shpyrko, V. Article 67265273 91897349
2015 Native ad: новий інструмент інтернет-маркетингу Біленко, В.О. Conference Papers 691863951 99817717
2019 Peculiarities and Difficulties in Translation of Compatative Advertising of Fast Food Restaurants Chulanova, Halyna Valeriivna; Artiukh, V.V. Article -1654637895 -410077554
2021 Political Marketing: Impact of Public Relations on the Change in Voter Behaviour of Consumers (Voters) Bacik, R.; Gavurova, B.; Gburova, J. Article -191250908 -1671192755
2019 Pragmastylistic and translation peculiarities of taglines to English movies Baranova, Svitlana Volodymyrivna; Blyzniuk, А. Article 2015732831 -1813448798