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Browsing by Keywords consumer behaviour


Showing results 1 to 13 of 13
Issue Year Title Author(s) Type Views Downloads
2023 Attitudes and Actual Buying Behaviour of Sustainable Clothes from the Perspective of Female Generations in Slovakia Taborecka, J.; Rajic, T.; Vinczeova, M.; Kaputa, V. Article 58108369 82455065
2018 Consumer behaviour at alcoholic beverages markets of Chech Republic and Slovakia: targeting consumer segments Sugrova, M.; Nagyova, L.; Hazuchova, N.; Stavkova, J. Article -1443517447 -1158773642
2018 Consumer behaviour in innovative products purchasing process Dunska, M.; Salkovska, J.; Batraga, A.; Braslina, L. Article 1477932803 -122928263
2020 Consumer Behaviour of Seniors on the Cow’s Milk Market in Slovakia: Silver Persuading Techniques Krivosikova, A.; Rybanska, J.; Nagyova, L.; Geci, A. Article 613427235 -647982567
2022 Consumer Shopping Motive Identification: Study of Webrooming vs. Showrooming Olearova, M.; Gavurova, B.; Bacik, R. Article -490021533 2106104692
2021 Dual Quality of Products: Myths and Facts through the Opinions of Millennial Consumers Bartkova, L.; Veselovska, L.; Sramkova, M.; Zavadsky, J. Article 1413213910 2081210247
2023 The Effect of the Internal Customer (Employee) on the External Customer in Citizenship Behaviour: A Mediated Model Through Customer Support Perception Kerse, Y.; Kerse, G. Article 142194 152284
2023 Factors Affecting the Consumer Behaviour of Gluten Sensitive Consumers – A Pilot Study Zsigmond, T.; Feher, L.; Machova, R.; Kovacs, Sz. Article 80 142
2020 The Future of TV Advertising Targeting Young Slovak Consumers Miklosik, A.; Starchon, P.; Vokounova, D.; Korcokova, M. Article -360818339 1801127320
2020 Interconnection of Consumer Behaviour of Different Generations and Marketing Strategy of a Football Club – Experience in Slovakia Zsigmond, T.; Korcsmáros, E.; Machová, R.; Šeben, Z. Article -3389132 804232605
2019 Market Segmentation in Healthcare Antosova, I.; Hazuchova, N.; Stavkova, J. Article -2081338721 1415214298
2024 The Relationship between Consumer Life Orientation and Panic Buying Behaviour in the COVID-19 Pandemic Process Cakirkaya, M.; Kocyigit, M. Article 4314 1027
2017 The impact of parents' technology readiness and their susceptibility to interpersonal influence on adolescents' participation in parental decision making to purchase technological products Dikcius, V.; Pikturniene, I.; Pakalniskiene, V.; Seimiene, E.; Kavaliauske, M.; Reardon, J. Article 65852093 41212342