Маркетинг і менеджмент інновацій (Marketing and Management of Innovations) [1532]

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Issue Year Title Author(s) Type Views Downloads
2024 The Effect of Digital Social Responsibility on Consumer Behaviour in the Mobile Telecom Industry Alfadul, A.; AlKubaisy, Z.M. Article 29 14
2023 Effect of Education on Ease of Doing Business in Conditions of Innovation Development: Factor Analysis and Multiple Regression Samoilikova, Anastasiia Viktorivna; Herasymenko, Valeriia Vitaliivna; Kuznietsova, Anzhela Yaroslavivna; Tumpach, M.; Ballova, M.; Savga, L. Article 85959028 130749701
2023 The Effect of Fear of COVID-19 on Luxury Consumption Tendency and the Role of Materialism Kurnaz, A. Article 212590 391872
2020 The Effect of Hedonic Value, Utilitarian Value and Brand Passion on Brand Loyalty of Consumers to Smartphones Yalcintekin, T.; Saygili, M. Article 959842630 1242844991
2022 The Effect of Innovative Organizational Climate on Employee Job Satisfaction Ozsoy, T. Article 5927506 26313694
2023 Effect of marketing strategy on organizational efficacy via managerial accounting Huynh, Q.L. Article 156 131
2023 The Effect of the Internal Customer (Employee) on the External Customer in Citizenship Behaviour: A Mediated Model Through Customer Support Perception Kerse, Y.; Kerse, G. Article 142194 152284
2016 Effect of total quality management and knowledge management on providing services at the manufacturing and service companies Mohammadi, F.; Najafi, A. Article -907230527 438015643
2022 An Effective Communication Strategy Based on Trust: the Key Element to Adopting a Covid-19 Contact Tracking Application Touil Ait, A.; Jabraoui, S. Article 629875 1157698
2020 Effects of Brand Hate on Brand Equity: The Role of Corporate Social Irresponsibility and Similar Competitor Offer Husnain, Mudassir; Syed, Fauzia; Akhtar, Waheed; Usman, Muhammad Article -1711532473 1202137217
2023 Effects of Innovation Capabilities on Organisational Sustainability: Evidence from an Emerging Economy Esen, S.; Saygili, M.; Ates, C. Article 119858 155627
2019 Efficiency of management of loan funds in the banking industry of Ukraine: data of the factor analysis of credit turnover Andros, S.; Melnyk, L.; Butenko, N.; Zaikina, H.; Tykhenko, Volodymyr Serhiiovych Article 815001190 380662857
2016 Efficient and effective management of knowledge of seniors as an element of organization development Prokopenko, Olha Volodymyrivna; Zieba, K.K.; Olma, S.M. Article -577752936 247910515
2020 Employee Advocacy as a Marketing Strategy to Power Brand Promotion: an Employee Perspective Thomas, T. Article 479516120 -1413003371
2022 Employee Satisfaction and Motivation of Retail Store Employees Machova, R.; Zsigmond, T.; Zsigmondova, A.; Seben, Z. Article -1185682797 -1211286327
2022 Employee’s Innovative Personality and Self-Efficacy Nohut, F.; Balaban, O. Article 1569230603 -1633081450
2021 Employer Brand Management: Methodological Aspects Zhylinska, O.; Firsova, S.; Bilorus, T.; Aksom, H. Article -112045949 861585591
2020 Energy Efficiency Policy: Impact of Green Innovations Kolosok, Svitlana Ivanivna; Pimonenko, Tetiana Volodymyrivna; Yevdokymova, Alona Viktorivna; Hajiyev, N.O.; Palienko, M.; Prasol, L. Article 229274110 1184992532
2020 Energy-Efficient Innovations: Marketing, Management and Law Supporting Panchenko, V.; Harust, Yurii Vitaliiovych; Us, Yana Oleksandrivna; Korobets, Olena Mykhailivna; Pavlyk, Vladyslav Volodymyrovych Article 632046332 1538238527
2020 Engagement Marketing: the Innovative Perspective to Enhance the Viewer’s Loyalty in Social Media and Blogging E-Commerce Websites Sadiq, W.; Abdullah, I.; Aslam, K.; Zulfiqar, S. Article 854704522 -346717025