Маркетинг і менеджмент інновацій (Marketing and Management of Innovations) [1532]

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Issue Year Title Author(s) Type Views Downloads
2019 Marketing and Managing Destination Identity for Tourism Promotion: The Case of Koh Chang Marine National Park in Thailand Preechawong, P.; Sawagvudcharee, O.; Mujtaba, B.G. Article 560348995 393994584
2018 Marketing aspects of the pseudo-leisure consumption and the quality of life: a case study from Kazakhstan Shevyakova, A.; Perova, N.; Asanova, M.; Polevoy, S. Article -851277385 -1585463285
2022 Marketing Audit in Efficiency of Marketing in the Food Industry Guliyev, F.V. Article 205975 1158476
2017 Marketing audit of innovation activity of enterprises: theoretical and methodical approach Balyk, U.; Kolisnyk, M. Article 1949119608 -1912744075
2016 Marketing communications in tourism – trends and reality Vavrečka, V.; Mezuláník, Ji. Article 607430085 213139055
2019 Marketing Communications of Administrative Organs of Local Governance and Local Community Kuzior, A.; Sobotka, B.; Filipenko, А.; Kuzior, P. Article -829712974 -1506008843
2019 Marketing Concept Evolution: a Bibliometrics Co-occurrence Analysis Taqi, M.; Gurkaynak, N.; Gencer, M. Article 1531619487 807509066
2018 Marketing determinants of the development of the investment market: innovations in the assessment of demand and supply (case study for the construction industry) Chirichenko, Yu.; Fisunenko, N. Article -589073565 1730578016
2021 Marketing in Social Innovations Targeted at Healthcare Hanulakova, E.; Dano, F.; Kukura, M.; Hula, R. Article 1755693568 1059253561
2018 Marketing innovation activity of urban public transport: results of the empirical study Borysova, T.; Monastyrskyi, G. Article -954897285 -215760469
2019 Marketing Instrument of Improving Hotel Management Service: Evidence of Visegrad Group Countries Bacik, R.; Kmeco, L.; Richard, F.; Olearova, M.; Rigelsky, M. Article 574242092 -1265582955
2021 Marketing of an Academic Program: Case Study of an Engineering Program Kuzior, A.; Grebski, M.; Grebski, W. Article 796044192 -1991606944
2014 Marketing of education at the Ukrainian higher educational institutions Tielietov, Oleksandr Serhiiovych; Teletova, S.G. Article 1917737489 1354203041
2019 Marketing of Ukrainian higher educational institutions representation based on modeling of Webometrics Ranking Kvitka, S.; Starushenko, G.; Kovalenko, V.; Deforzh, H.; Prokopenko, O. Article 664716221 -2051402971
2022 Marketing Strategies in the Banking Services Sector With the Help of Data Science Zatonatska, T.; Hubska, M.; Shpyrko, V. Article 27015189 51647262
2024 Marketing Strategy as an Effective Tool for Government Procurement Management Smerichevska, S.; Postnikov, O. Article 430 294
2019 Marketing tools for improving enterprise performance in the context of social and economic security of the state: innovative approaches to assessment Kwilinski, A.; Pajak, K.; Halachenko, O.; Vasylchak, S.; Pushak, Ya.; Kuzior, P. Article 1553665107 2119057084
2021 Marketing, Management, and Financial Providing of Affordable Housing Ianchuk, S.; Garafonova, O.; Panimash, Yu.; Pawliszczy, D. Article 1844358829 2093066047
2021 Measuring Business Process Innovations among Tourism Enterprises in the Czech Republic: a PLS-GLM Approach Dey, S.K.; Vaculcikova, Z.; Tuckova, Z. Article 17286418 86989490
2016 Measuring commercialization success of innovations in the EU Lipkova, L.; Braga, D. Article -387505491 1656523886