English українська
  1. SumDU Repository
  2. Періодичні видання СумДУ

Маркетинг і менеджмент інновацій (Marketing and Management of Innovations) [1522]

Browse by
Showing results 101 to 120 of 1522
Issue Year Title Author(s) Type Views Downloads
2022 Competitiveness and Innovations in Foreign Trade: a Case of Apples from Slovakia to Czechia Brodnanova, R.; Rovny, P.; Moroz, S. Article 172135540 95410180
2022 Competitiveness, Innovation and Productivity of the Country Hakhverdyan, D.; Shahinyan, M. Article -6832145 532718814
2017 Conceptual framework for organizational and economic mechanism formation to increase the region competitiveness with the globalization of the world economic relations Baula, O.V.; Galaziuk, N.M.; Zelinska, O.M. Article 385575048 128592961
2017 Conceptual principles of development resources security analysis Omelianenko, Vitalii Anatoliiovych; Kudrina, O.Yu.; Volodin, D.V. Article -161054186 387698453
2020 Conceptual Relationships Between Country Image and Economic Security Mikhnevych, L.; Marchenko, V.; Hristov, P.; Kuzior, A. Article 417319394 1781838331
2022 Constituents Affecting Brand Loyalty of Sustainable Beauty and Personal Care Products Seal, D.B.; Bag, S. Article 267919 441794
2021 Consumer Approach to the Food Waste in Selected EU Countries Becarova, K.; Nagyova, L.; Hazuchova, N.; Stavkova, J. Article -108559898 -908318275
2021 Consumer Attitude Towards Organic Food: Determinants of Healthy Behaviour Baydas, A.; Yalman, F.; Bayat, M. Article 1593663964 1601879184
2021 Consumer Behavior in Digital Era: Impact of COVID-19 Rahmanov, F.; Mursalov, M.; Rosokhata, Anna Serhiivna Article 427390186 -564627859
2018 Consumer behaviour at alcoholic beverages markets of Chech Republic and Slovakia: targeting consumer segments Sugrova, M.; Nagyova, L.; Hazuchova, N.; Stavkova, J. Article -1443517447 -1158773642
2018 Consumer behaviour in innovative products purchasing process Dunska, M.; Salkovska, J.; Batraga, A.; Braslina, L. Article 1477932803 -122928263
2020 Consumer Behaviour of Seniors on the Cow’s Milk Market in Slovakia: Silver Persuading Techniques Krivosikova, A.; Rybanska, J.; Nagyova, L.; Geci, A. Article 613427235 -647982567
2024 Consumer Behaviour: Analysing Marketing Campaigns through Recommender Systems and Statistical Techniques Cherkaoui, N.; El Handri, K.; Medard, D.Y.T.; El Hassani, Y.; Errafyg, A. Article 252 94
2024 Consumer Behaviour: Impact of Social and Environmental Sustainability Santoso, S. Article 5747 5983
2022 Consumer Differences in Motivated Consumer Innovativeness and Global Identity Tanrikulu, C. Article -536939851 1758831250
2020 Consumer Innovativeness: a Literature Review Eryigit, Canan Article -574472008 994343160
2022 Consumer Shopping Motive Identification: Study of Webrooming vs. Showrooming Olearova, M.; Gavurova, B.; Bacik, R. Article -490021533 2106104692
2023 Consumer’s Online Brand-Related Activities in Instagram and their Impact on Word-of-Mouth Nastisin, L.; Kmec, K.; Kral, S. Article 67963 76426
2022 Consumer’s Online Brand-Related Activities on the Social Network Instagram: An Analytical View of the Motivation for These Activities Nastisin, L.; Korba, P.; Pisar, O. Article 2087584 4335716
2023 A Contribution to Industrial Buyer Behavior Model: An Empirical Research Aydın, S.; Ungan, M.C. Article 3350517 5649933

Discover