The importance of marketing in today's success of the company

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Title	The importance of marketing in today's success of the company
Authors	Korotkova, E.A.
ORCID
Keywords	marketing маркетинг success of the company успіх компанії успех компании
Type	Conference Papers
Date of Issue	2015
URI	http://essuir.sumdu.edu.ua/handle/123456789/40618
Publisher	Sumy State University
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Citation	Korotkova, E.A. The importance of marketing in today's success of the company [Текст] / E.A. Korotkova; EL adviser I.A. Morozova // Соціально-гуманітарні аспекти розвитку сучасного суспільства : матеріали Всеукраїнської наукової конференції викладачів, аспірантів, співробітників та студентів, м. Суми, 23-24 квітня 2015 року. - Суми : СумДУ, 2015. - C. 298.
Abstract	Marketing nowadays has become one of the most important aspects in business. A lot of famous companies realized that the success of a product or a brand depends mostly on the marketing efforts, on how well the product is introduced and promoted into the market and the consumers. In present time it comes in a wide variety of flavors based on audience, media platform and business in today‘s evolving and dynamic marketplace.
Appears in Collections:	Наукові видання (ІФСК)