Social marketing

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Title	Social marketing
Authors	Plakhtynska, V.
ORCID
Keywords	social marketing соціальний маркетинг социальный маркетинг corporation корпорація корпорация consumers demand попит споживачів спрос потребителей
Type	Conference Papers
Date of Issue	2017
URI	http://essuir.sumdu.edu.ua/handle/123456789/65246
Publisher	Sumy State University
License	Copyright not evaluated
Citation	Plakhtynska, V. Social marketing [Текст] / V. Plakhtynska; scientific adviser O.V. Prokopenko // International Economic Relations and Sustainable Development: матеріали І Міжнародної науково-практичної конференції, м. Суми, 5–6 травня 2017 р. / за заг. ред. О.В. Прокопенко. - Суми: Сумський державний університет, 2017. - С. 86.
Abstract	Social marketing is very popular nowadays. Many corporations began to deal with population today. Their goals are not only to satisfy the consumers demand, but to be closer to them, help with their problems. Some people can say that it is only commercial activity, but social marketing has a lot of interesting facts.
Appears in Collections:	Наукові видання (ННІ ФЕМ)