Strategy of Enterprise

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Title	Strategy of Enterprise
Authors	Dehtyarova, Iryna Borysivna Dehtiarova, Iryna Borysivna
ORCID	http://orcid.org/0000-0003-4615-0437
Keywords	стратегія підприємства стратегия предприятия enterprise strategy економіка экономика economy стратегічне планування strategic planning стратегическое планирование
Type	Learning Object
Date of Issue	2018
URI	http://essuir.sumdu.edu.ua/handle/123456789/66757
Publisher	Sumy State University
License
Citation	Dehtyarova, І.B. Strategy of Enterprise [Text]: lecture notes on the discipline "Strategy of Enterprise" for students of the specialty 051 "Economics" all forms of training / І. B. Dehtyarova. - Sumy: Sumy State University, 2018. - 61 p.
Abstract	This course helps students understand the basics of strategic planning process and choose strategic alternatives in conditions of uncertainty. Students will examine strategy hierarchy for single-business organisations (competitive strategy, which develops and sustains a competitive advantage for the goods and services that are produced) and multi-business organisations (corporate strategy, which is the hierarchically highest strategic plan of the organisation, which defines the global goals and ways of their achieving within strategic management).
Appears in Collections:	Навчальні та наукові видання видавництва СумДУ