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Title | How To Do India Is An Enigma: A In-Depth Look Into Indian Workers, Consumers And Its Business Culture. |
Authors |
Srivastava, R.V.
|
ORCID | |
Keywords |
споживчий ринок потребительский рынок consumer market культура культура culture країна, що розвивається развивающаяся страна developing country Індія Индия India робоча сила рабочая сила labor force |
Type | Article |
Date of Issue | 2019 |
URI | http://essuir.sumdu.edu.ua/handle/123456789/73919 |
Publisher | Сумський державний університет |
License | Copyright not evaluated |
Citation | Srivastava, Rajesh V. (2019). How To Do India Is An Enigma: A In-Depth Look Into Indian Workers, Consumers And Its Business Culture. SocioEconomic Challenges, 3(2), 100-109. http://doi.org/10.21272/sec.3(2).100-109.2019. |
Abstract |
India is making a transition from an underdeveloped country to a fast developing country. The economy has taken off in last 20 years and GDP growth has averaged over 7% in last ten years. It is expected to have the third biggest economy by 2035. Currently it is world’s fourth largest economy, behind only US, China and European Union. India is still a mixed economy with half of its workers depend on agricultural. However, the government of India has started to stress on manufacturing while still continuing to do very well in outsourcing and a cheap source of imports. It has a low cost of living, and continues to have a strong English speaking educated work force. It has a populations of 1.3 billion people who come from very diverse background. It is also a middle class of 250 million people, making it a very attractive consumer market. 64% of India’s population is under 25 years of age, making it one of the youngest population in the world. |
Appears in Collections: |
SocioEconomic Challenges (SEC) |
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Srivastava_How_To_Do_India.pdf | 281.16 kB | Adobe PDF | -80109199 |
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