The green-feminine stereotypes as a barrier on the way of green brand development

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Title	The green-feminine stereotypes as a barrier on the way of green brand development
Authors	Us, Y. Pimonenko, Tetiana Volodymyrivna Liulov, Oleksii Valentynovych Bilan, Yurii Valentynovych Shaforost, Yu.
ORCID	http://orcid.org/0000-0001-6442-3684 http://orcid.org/0000-0002-4865-7306 http://orcid.org/0000-0003-0268-009X
Keywords	зелений бренд зеленый бренд green brand
Type	Conference Papers
Date of Issue	2020
URI	https://essuir.sumdu.edu.ua/handle/123456789/81005
Publisher	Sumy State University
License	In Copyright
Citation	Us Y., Pimonenko T. V., Liulov O. V., Bilan Yu. V., Shaforost, Yu. The green-feminine stereotypes as a barrier on the way of green brand development // Socio-Economic Challenges : Proceedings of the International Scientific and Practical Conference, Sumy, November 3–4, 2020. Sumy, 2020. P. 327-332.
Abstract	Матеріал присвячено аналізу зелено-жіночих стереотипів як бар'єру на шляху розвитку зеленого бренду. Материал посвящен анализу зелено-женских стереотипов как барьера на пути развития зеленого бренда. The material is devoted to the analysis of green-female stereotypes as a barrier to the development of a green brand.
Appears in Collections:	Наукові видання (ННІ ФЕМ)