An Explorative Study of Virtues in Ethical Consumption from a Confucian Perspective in an Urban-Rural-Fringe in China

Huo, Y.; Kristjánsson, K.

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Title	An Explorative Study of Virtues in Ethical Consumption from a Confucian Perspective in an Urban-Rural-Fringe in China
Authors	Huo, Y. Kristjánsson, K.
ORCID
Keywords	virtues добродетели чесноти concept of ethical consumption концепція етичного споживання концепция этнической потребности ethical theories and philosophies этические теории и философии етичні теорії та філософії chinese consumers китайські споживачі китайские потребители confucian virtue ethics конфуцианская этика добродетели етика конфуціанської доброчесності
Type	Article
Date of Issue	2020
URI	https://essuir.sumdu.edu.ua/handle/123456789/81607
Publisher	Sumy State University
License	Creative Commons Attribution 4.0 International License
Citation	Huo, Y., Kristjánsson, K. (2020). An Explorative Study of Virtues in Ethical Consumption from a Confucian Perspective in an Urban-Rural-Fringe in China. Business Ethics and Leadership, 4(4), 105-122. https://doi.org/10.21272/bel.4(4).105-122.2020
Abstract	The concept of ethical consumption has garnered considerable attention in recent years. Yet, it remains somewhat ‘mystical’ in the existing Western literature. The present unique cross-cultural and cross-disciplinary study offers clarification on the conception of ethical consumption from three aspects: First, this paper reflects on the nature of the concept of ethical consumption and identifies its relatively large common core as an open-textured, ‘naturalistic’ concept; conceptualizing the ideal of ethical consumption in virtue ethical language.
Appears in Collections:	Business Ethics and Leadership (BEL)