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Title The main aspects of customer-oriented enterprise management
Authors Lavryk, Yevheniia Ihorivna
ORCID
Keywords маркетингова політика
маркетинговая политика
marketing policy
клієнтоорієнтоване управління
клиентоориентированное управление
customer-oriented management
Type Conference Papers
Date of Issue 2021
URI https://essuir.sumdu.edu.ua/handle/123456789/89073
Publisher Сумський державний університет
License In Copyright
Citation Lavryk Ye. The main aspects of customer-oriented enterprise management // Business Ethics and Leadership: Proceedings of the International Scientific and Practical Online-Conference, Sumy, November 29-30, 2021 / edited by Prof., Dr. Vasilyeva Tetyana. Sumy: Sumy State University, 2021. р. 42-45
Abstract One of the most important tasks of any enterprise is to ensure its success and loyalty to customers for further effective development. Poor service delivery is a problem that can and should be solved. Consumers who are dissatisfied with the quality or provision of incomplete services begin to go to competitors. And in this case, the company loses the customer and profits.
Appears in Collections: Наукові видання (ННІ БіЕМ)

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