Kiss, L.B.2019-12-202019-12-202019Kiss, L.B. (2019). Examination of the Role of Business Ethics with Google Trends. Business Ethics and Leadership, 3(3), 25-38. http://doi.org/10.21272/bel.3(3).25-38.2019.http://essuir.sumdu.edu.ua/handle/123456789/75309This article summarizes the arguments and counterarguments within the scientific discussion on the study of business ethics as the form of applied ethics, which studies morals, ethical principles and problems in the business environment. The main goal of the study is to analyze business ethics from the point of view of integration of general morals and ethical norms to business, a combination of key signs of the right (good) or wrong behavior while doing business, determined on the basis of expected behavior approved by the society.encneділова етикаделовая этикаbusiness ethicsпринципи ділової етикипринципы деловой этикиprinciples of business ethicsArticle