Beyi, W.2018-11-022018-11-022018Beyi, W. A. (2018). The Trilogy of a Digital Communication between the Real Man, His Digital Individual and the Market of the Digital Economy. SocioEconomic Challenges, 2(2), 66-74. DOI: 10.21272/sec.2(2).66-74.2018http://essuir.sumdu.edu.ua/handle/123456789/69715The place of the activities coming from the market of the digital economy is inevitably similar to that which they occupied in the real activities of the traditional economy. By creating virtual links, the new economy creates an order of communication that structures relations with others and the relation to oneself in a new dynamic: the digital individual in the new interactions is reconstituted between a free and autonomous individual superimposed a virtual individual unified to a virtual world.encneцифрове посередництвоцифровое посредничествоdigital mediationсвязьспілкуванняcommunicationцифрова економікацифровая экономикаdigital economyвіртуальнийвиртуальныйvirtualмережасетьnetworkArticle