Дегтярьова, Ірина БорисівнаДегтярева, Ирина БорисовнаDehtiarova, Iryna Borysivna2018-02-232018-02-232018Dehtyarova, І.B. Strategy of Enterprise [Text]: lecture notes on the discipline "Strategy of Enterprise" for students of the specialty 051 "Economics" all forms of training / І. B. Dehtyarova. - Sumy: Sumy State University, 2018. - 61 p.0000-0003-4615-0437http://essuir.sumdu.edu.ua/handle/123456789/66757This course helps students understand the basics of strategic planning process and choose strategic alternatives in conditions of uncertainty. Students will examine strategy hierarchy for single-business organisations (competitive strategy, which develops and sustains a competitive advantage for the goods and services that are produced) and multi-business organisations (corporate strategy, which is the hierarchically highest strategic plan of the organisation, which defines the global goals and ways of their achieving within strategic management).encneстратегія підприємствастратегия предприятияenterprise strategyекономікаэкономикаeconomyстратегічне плануванняstrategic planningстратегическое планированиеLearning Object