Comparative Analysis of Audience Perception of Globe FM (98.5) and Bauchi Radio Corporation’s (BRC) Political Programs During the 2015 Presidential Election in Nigeria

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2018

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Sumy State University
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Abstract

This study investigated the public perception of radio political programs of Globe FM and Bauchi Radio Corporation (BRC). The stations were owned by Federal and State governments respectively. The research method used in this study was a survey while the questionnaire was the instrument of data collection. The sample size was 384 respondents selected from Bauchi and Yobe States using a Creative Research Systems online sample size calculator by Wimmer and Dominick.

Keywords

порівняльний, сравнительная степень, comparative, аудиторія, аудитория, audience, радіо та політика, радио и политика, radio and politics

Citation

Sale, M. A., Bappayo, A., Abubakar, A. (2018). Comparative Analysis of Audience Perception of Globe FM (98.5) and Bauchi Radio Corporation’s (BRC) Political Programs During the 2015 Presidential Election in Nigeria. SocioEconomic Challenges, 2(2), 19-31. DOI: 10.21272/sec.2(2).19-31.2018

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