Transformation of the energy sector: digitalization, social responsibility and green marketing

Abstract

The monograph is dedicated to studying approaches and principles of transformation of the energy sector, development of sustainable responsibility of all subjects of socio-economic relations, and features of the use of economic and marketing tools for energy greening. The authors analysed the features of implementing green energy and green marketing, key trends in developing technopolis. Peculiarities of the formation of energy security processes during military time are investigated. In studying the impact on communities and the environment, the principles of strategic management of social responsibility of energy companies are proposed. The key aspects of environmentally responsible tariff formation were investigated within the framework of the integration of renewable energy flows into a single energy system. To develop the potential of resources and energy conservation, the sectoral aspects of the decarbonisation of the economy were studied. The monograph is generally intended for government officials, entrepreneurs, researchers, graduate students, and economic, medical, and other specialities students.