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Title Соціальна інфраструктура промислового підприємства та її значення в системі мотивації персоналу
Other Titles Социальная инфраструктура промышленного предприятия и ее значение в системе мотивации персонала
Social infrastructure of industrial enterprise and its role in the system of employee motivation
Authors Letunovska, Nataliia Yevhenivna  
ORCID http://orcid.org/0000-0001-8207-9178
Keywords оціальна інфраструктура промислового підприємства
мотивація персоналу
метод визначення мотивації
опитування
анкетування
тип мотивації
социальная инфраструктура промышленного предприятия
мотивация персонала
метод определения мотивации
опрос
анкетирование
тип мотивации
social infrastructure of industrial enterprise
employe motivation
method of motivation determining
poll
questioning
type of motivation
Type Article
Date of Issue 2014
URI http://essuir.sumdu.edu.ua/handle/123456789/34355
Publisher Сумський державний університет
License
Citation Летуновська, Н.Є. Соціальна інфраструктура промислового підприємства та її значення в системі мотивації персоналу [Текст] / Н.Є. Летуновська // Маркетинг і менеджмент інновацій. - 2014. - № 1. - С. 259-269.
Abstract У статті досліджено сучасні тенденції у сфері соціального розвитку вітчизняних промислових підприємств. Приділено увагу ролі послуг, що надаються закладами соціального призначення промислових підприємств, у системі мотивації персоналу. Наведено основи методики визначення пріоритетності об’єктів соціальної інфраструктури з позицій працівників підприємства. При цитуванні документа, використовуйте посилання http://essuir.sumdu.edu.ua/handle/123456789/34355
В статье исследованы современные тенденции в сфере социального развития отечественных промышленных предприятий. Уделено внимание роли услуг, которые предоставляются заведениями социального значения промышленных предприятий, в системе мотивации персонала. Приведены основы методики определения приоритетности объектов социальной инфраструктуры с позиций работников предприятия. При цитировании документа, используйте ссылку http://essuir.sumdu.edu.ua/handle/123456789/34355
The aim of the article. The aim of the article is to develop the bases of methodology for determination the priority of social infrastructure of industrial enterprises in the system of employee motivation. It is based on two-tier employees’ survey. The results of the analysis. Firstly, the author analyzed methods that can be used at the initial stage of diagnostics. It is formed a primary selection of respondents. For its formation the author suggests to use special methodology which is based on the method of V.I. Herchikov. It enables to identificate those employees who can be interested in provision of social services of enterprise infrastructure. Then it is advisable to rank objects of social infrastructure by their popularity among enterprise personnel. This is possible due to using a modified «motivational ladder» of McKinsey. Within the article it is appropriate to analyze imaginary situation with typical industrial enterprise. Supposedly the company has seven social institutions: 1) medical-sanitary part; 2) sanatorium; 3) camp; 4) cultural center; 5) hotel; 6) workers catering; 7) sports club. For quantification of the priority of social infrastructure it is necessary to develop matrix with combination of two parameters – the list of infrastructure objects (from 1 to 7, respectively) vertically and their priority (from 1 to 7) across. During the survey respondents are asked to identify their own priorities among social institutions of enterprise. This is indicated by value numbers – from 1 to 7. The most significant institution for them is occupied the first place, the least significant – the seventh. The processed results of a written questionnaire are entered into the matrix. Each social object that occupies some space from the first to the seventh (blank or null value is not allowed), so the total number of columns vertically and horizontally is always the same and equal to the number of processed forms. If we have ratings of each object of infrastructure then we can make their ranking. This approach to prioritizing of social infrastructure services to the view of employees enables to identificate specific list of social institutions that have the highest motivational potential in percentage. Typically when the number of social objects is no more then 8, this list will include from three to four institutions. Conclusions and directions of further researches. Rejection of unpromising directions of social institutions activity enables efficient planning of policy for social objects management in dynamics, building separate development strategies of each institution. It is important for companies that have a lot of social objects. Under these conditions the company will provide social benefits and services to their employees through «balanced proposal», leveling weaknesses of social policy in favor of competitive types of social proposals. In further studies it is necessary on the base of submitted survey method to find out which social services are not included in the list of proposals but there is a need in them. Survey can also provide information on the feasibility of changing conditions of service provision. Then it is appropriate to calculate the economic impact from staff motivation system improving with a focus on their own social infrastructure. When you are citing the document, use the following link http://essuir.sumdu.edu.ua/handle/123456789/34355
Appears in Collections: Маркетинг і менеджмент інновацій (Marketing and Management of Innovations)

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