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Title Neomerchandising the new way to start communication at the Point of Sale
Authors Dicke, Philipp
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Type Conference Papers
Date of Issue 2012
URI http://essuir.sumdu.edu.ua/handle/123456789/28953
Publisher ТОВ Друкарський дім "Папірус"
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Citation Dicke, Ph. Neomerchandising the new way to start communication at the Point of Sale [Текст] / Ph. Dicke // Маркетинг інновацій і інновації в маркетингу : збірник тез доповідей VI Міжнародної науково-практичної конференції, 27-29 вересня 2012 року. — Суми: ТОВ Друкарський дім "Папірус", 2012. — С. 77-78.
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Appears in Collections: Наукові видання (ННІ ФЕМ)

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