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Title Financial management of firm's innovation activity
Authors Abryutina, A.V.
Keywords global development gap
глобальний розрив в області розвитку
глобальный разрыв в области развития
financial management
финасове управління
финансовое управление
innovative activity
інноваційна активність
инновационная активность
Type Conference Papers
Date of Issue 2014
URI http://essuir.sumdu.edu.ua/handle/123456789/45226
Publisher Sumy State University
License
Citation Abryutina, A.V. Financial management of firm's innovation activity [Текст] / A.V. Abryutina ; EL Adviser S.G. Zolotova // To Live in a Safer World : materials of the eighth scientific practical student`s student`s, postgraduate’s and teacher’s of LSNC of the foreign languages department, Sumy, March, 28, 2014 / Відп. за вип. Г.І. Литвиненко. - Sumy : Sumy State University, 2014. - С. 57-58.
Abstract In modern informational society and dynamic business environment innovation is the only factor which can sustain long-run growth of certain country under the influence of global development gap, rapidly changing customer needs, high level of market competition. Besides it not only governments but more and more firms are realizing the importance of innovation to gain competitive advantage. Obviously, they are engaging themselves in various innovative activities, ranging from manufacturing processes, product improvement, and brand building initiatives. Firms are creating new products, solutions and services that provide a radically better experience for the consumers.
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