Corporate Social Responsibility: A Cross-National Study of the Treatment of Consumers and Employees

Abstract

Within a CSR framework, this paper reports on an extensive array of studies which explore consumer and employee issues with businesses in 13 countries, including the United States and countries in Eastern and Western Europe, Latin America, Asia, and the Middle East. The relevance of this study is based on the idea that consumer trust and fair treatment of employees are both core components of CSR and vital elements of economic efficiency and satisfaction from both supplier and customer perspectives