The client’s behaviour towards the bank in Algeria (Public Bank Vs Foreign Bank)
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Date
2020
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Sumy State University
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Abstract
This paper summarizes the arguments and counterarguments within the scientific discussion regarding the behavioral aspects of customer choice of state or foreign bank banking services. The purpose of the study is to study and analyze the behavior of customers when choosing a bank category (state or foreign) to obtain banking services. In order to test the scientific hypotheses, we conducted a survey of clients and bank managers of 12 banks (6 state and 6 foreign). In Algeria, a separate range of financial transactions (in particular, housing lending and investment programs) is entrusted to state-owned banks only, so clients in Algeria do not leave state-owned banks, even if they also start servicing higher-quality foreign banks.
Keywords
банк, банк, bank, державний банк, государственный банк, state bank, іноземний банк, иностранный банк, foreign bank, замовник, заказчик, customer, конкуренція, конкуренция, competition, репутація банку, репутация банка, bank reputation, банківська справа, банковское дело, banking
Citation
Khadidja, Z. (2020). The client’s behaviour towards the bank in Algeria (Public Bank Vs Foreign Bank). Financial Markets, Institutions and Risks, 4(1), 100-108. http://doi.org/10.21272/fmir.4(1).100-108.2020.