Showing results 1 to 2 of 2
| Issue Year | Title | Author(s) | Type | Views | Downloads |
|---|---|---|---|---|---|
| 2021 | Purchase Intention of Frugal Household Appliances among Generation Y in Germany – Modified TAM Approach | Schneider, S. | Article | 37435673 | 150245745 |
| 2020 | “Take a knee” Protests in Professional Sports: An Empirical Study about the Influence on Customer Loyalty to Nike in Germany | Giebe, C.; Löffler, L.; Schneider, S. | Article | -283597415 | 1569109504 |