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Title Utility and choice
Authors Vavilichev, M.
Kapatus, N.
ORCID
Keywords теорія вибору
теория выбора
Type Conference Papers
Date of Issue 2016
URI http://essuir.sumdu.edu.ua/handle/123456789/49031
Publisher Sumy State University
License
Citation Vavilichev, M. Utility and choice [Текст] / M. Vavilichev, N. Kapatus ; Scientific supervisor V. Shkola // Перший крок у науку : матеріали VІІІ студентської конференції, м. Суми, 11 грудня 2016 р. / Відп. за вип. М.Б. Оприско. - Суми : СумДУ, 2016. - С. 214.
Abstract The Theory of Choice considers consumer behavior: decisions and choices in buying goods or services preferences at the market. First of all the whole group of consumers are individuals and have differents preferences. This is a basic defenition value that Theory of choice explain. Ultimate decision of individual depends on many factors. There are psychological or external factors such as goods of services prices, consumer preferences and incomes etc. It shows how the choice affects by price of goods, income of buyer and how they maximize absolute advantages of purchases.
Appears in Collections: Наукові видання (ЕлІТ)

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China China
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