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Showing results 1 to 20 of 159
Issue Year Title Author(s) Type Views Downloads
2017 Bank 3.0 concept: global trends and implications Vasylieva, Tetiana Anatoliivna; Lieonov, Serhii Viacheslavovych; Kryvych, Yana Mykolaivna; Buriak, Anna Volodymyrivna Article 1617732803 562169514
2019 Company image in social network as predictor of intention to apply for a job position Vilkaite-Vaitone, N.; Lukaite, U. Article -1916746245 1051803386
2021 Comparative Analysis of Marketing Communications Changes under the Influence of Covid-19 Nesterenko, Volodymyr Ivanovych; Syhyda, Liubov Oleksiivna; Rosokhata, Anna Serhiivna; Moskalenko, A.O. Article 37886 43256
2020 Defining the Types of "Fakers" in Social Media Saura, J.R.; Punzo, J.G. Article -836160304 402211095
2013 Different ways of engagement in conversation in social media marketing: evidences from Twitter Robul, Y. Conference Papers -1601786824 506390696
2021 Digital Marketing as a Source of Competitive Advantage: Case Study of Slovak Republic Nadanyiova, M.; Majerova, J.; Gajanova, L. Article -622931548 1600368286
2024 Digitalization of Marketing as an Innovation Tool for Customers’ Evaluation Parkhomenko, N.; Starchon, P.; Vilcekova, L.; Olsavsky, F. Article 66844 22332
2020 Engagement Marketing: the Innovative Perspective to Enhance the Viewer’s Loyalty in Social Media and Blogging E-Commerce Websites Sadiq, W.; Abdullah, I.; Aslam, K.; Zulfiqar, S. Article 1367310153 21347637
2024 The impact of the COVID-19 pandemic on the consumer goods market in different regions: global changes in social media marketing strategies Letunovska, Nataliia Yevhenivna; Khramova, K.O.; Jasnikowski, A. Article 1065 745
2018 Improving the management of social media (on the example of Facebook) Tobias, I.N. Bachelous Paper 3 0
2022 Innovation And Social Networks For Creating Social Value Lopez, B.S.; Caetano, I.M.S.; Alcaide, A.V. Article 78607850 64020198
2021 International Overview of Business Profiles from the Perspective of Instagram Users Machova, R.; Santa, K.; Basa, P. Article -1604028310 616390543
2018 Management and PR-promotion of the startup projects (on the example of the start-up "Red night bar") Загребельний, І.С. Bachelous Paper 3 0
2021 Medical content marketing for promotion healthcare services in a region Letunovska, Nataliia Yevhenivna; Nazarenko, A.P. Conference Papers 337962161 202291539
2014 Neologisms Tykhomirova, M.Y.; Stryzhachenko, K.O. Conference Papers 419555359 64460131
2021 The Perception of Using Social Media – A Comparison of Entrepreneurs Implementing CSR in Managerial Practice and other Entrepreneurs in Selected V4 Countries Metzker, Z.; Belas, J.; Amoah, J. Article 13045438 19216433
2022 Propaganda and PR in social networs as an element of anti-crisis marketing or certain territories Yasnikovski, Adam Marian; Rosokhata, Anna Serhiivna; Reva, A.S. Article 1313435484 1685605667
2020 Raising the Effectiveness of Tourism Marketing and Branding: Evidence from Armenia Tovmasyan, G. Article -553027606 81976153
2021 The role of content marketing in the promotion of medical goods and services Prudnikov, Yu.; Nazarenko, A. Article 1567443574 -1591673424
2024 Rumor generation and spreading on WeChat and Facebook during the COVID-19 pandemic Sadivnycha, Maryna Volodymyrivna; Hu, Y. Article 10 7