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Issue Year Title Author(s) Type Views Downloads
2024 Approaches to the formation of a system of evaluation indicators for analysing the effectiveness of the commercialisation chain Khomenko, Liliia Mykolaivna; Reshetniak, Yaroslav Viacheslavovych Article 21 16
2024 The Relationship between Consumer Life Orientation and Panic Buying Behaviour in the COVID-19 Pandemic Process Cakirkaya, M.; Kocyigit, M. Article 7 1
2023 Obtaining Consumer Information for the Purchase of Over-TheCounter Medicines and Food Supplements from Hungarian-Speaking Adult Consumers in Slovakia Szigeti, S.; Jozsa, L. Article 19130 21307
2023 Churn Rate Modeling for Telecommunication Operators Using Data Science Methods Zatonatska, T.; Fareniuk, Y.; Shpyrko, V. Article -922818530 292608686
2023 Маркетингова стратегія в соціальних мережах: теоретико-прикладний базис Pimonenko, Tetiana Volodymyrivna; Liulov, Oleksii Valentynovych; Zdoima, Andrii Dmytrovych; Pimonenko, Serhii Volodymyrovych Article 33 33
2023 Соціально-відповідальний маркетинг в умовах Індустрії 4.0: бібліометричний аналіз Illiashenko, Anastasiia Hryhorivna; Chygryn, Olena Yuriivna Article 10 5
2023 Тенденції та передумови формування іміджу закладів вищої освіти у сучасному ринковому середовищі Solodovnikov, Serhii Mykolaiovych Article 22 7
2023 Маркетинговий аналіз ринку транспортних послуг Холод, А. Article 70 43
2022 Digital Technologies Within the DIY Store: A Systematic Literature Review Rode, D.; Stammen-Hegener, C. Article 2075795126 269586254
2021 Consumer health knowledge: cultural norms and marketing of healthcare products Oteh, O.U.; Oloveze, A.O.; Obasi, R.O.; Opara, J.O. Article 2062084112 665118
2021 Web management as a marketing management determinant: case for pharmaceutical enterprises Saher, Liudmyla Yuriivna; Lazorenko, V.; Jasnikowski, J. Article 974455530 145954284
2021 The integration of the corporate social responsibility (CSR) in the Algerian banks Khadidja, Z.; Gachi, F. Article -68855975 -1054540614
2021 The Impact Of Marketing Innovation On The Performance Of Small And Medium Enterprises In Nigeria Yelmi, A.; Yahaya, Ya.; Muhammed, A. Article 1318506823 -1186203948
2021 Застосування маркетингових комунікацій при підвищенні задоволеності здобувачів ВНЗ як показник довіри суспільству Rosokhata, Anna Serhiivna; Minchenko, Mariia Hennadiivna; Nesterenko, Volodymyr Ivanovych; Яцкова, Є.С. Article 14399738 19458946
2021 Forecasting the Number of Incoming Tourists using ARIMA Model: Case Study from Armenia Tovmasyan, G. Article 354317314 1510379273
2021 Priorities of Marketing, Competitiveness, and Innovative Development of Transport Service Providers under Sustainable Urban Development Borysova, T.; Monastyrskyi, G.; Borysiak, O.; Protsyshyn, Yu. Article -1057215535 -41722540
2021 Auditing and Controlling as a Tool for SME Marketing Risk Management Kupec, V.; Pisar, P. Article 1963386144 -74469983
2021 Marketing, Management, and Financial Providing of Affordable Housing Ianchuk, S.; Garafonova, O.; Panimash, Yu.; Pawliszczy, D. Article 437356418 1193532204
2021 Marketing and Management of Innovations in Public Governance as Core Determinants of Trust Vysochyna, Alina Volodymyrivna; Semenov, Volodymyr Mykolaiovych; Kyrychenko, Kostiantyn Ivanovych Article 830350049 -78658962
2021 From Marketing to Crisis Management: How Key Messages Changed During Corona Pandemic in Saudi Food Industry Almutairi, F.A. Article -629124934 -144368752