Маркетинг і менеджмент інновацій (Marketing and Management of Innovations) [1548]

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Issue Year Title Author(s) Type Views Downloads
2019 Brand loyalty of Higher Education Institutions Abbas, S.A. Article 885307608 1352437141
2019 Brand Management: Organizational Changes in Project Management Zwerenz, D. Article 1704770718 -381532951
2015 Brand of country as a potential for sustainable development of Ukraine Studinska, G.Y. Article 478943664 61281903
2020 Brand of European Higher Education Institution as a Key Factor for Foreign Students Sina, I.; Sannikova, A.; bin Sajjad, F. Article -1956770902 -1814932063
2019 Branding Initiatives in Higher Educational Institutions: Current Issues and Research Agenda Alam, Muhammad Intisar; Faruq, Mohammad Omar; Alam, Mohammad Zahedul; Gani, Mohammad Osman Article 1334203568 961358856
2017 Branding with understanding: how national profile of consumer influences brand value perception Kliestikova, J.; Janoskova, K. Article -124128881 1458862452
2019 British-Slovak Foreign Trade Relations: Consequences of Brexit Kordos, M. Article -156614604 -684792859
2023 Business Ethics Challenges and A Comprehensive Understanding of Tackling Child Labor in Turkey Kula, M.E.; YarbaSi, I.Y. Article 283357 196452
2020 Business Innovations for Unfolding Stratums of Human Development Indicators: a Worldwide Empirical Analysis Sajjad, Muhammad; Orangzab, ; Chani, Muhammad Irfan Article 1294238315 1383890680
2020 Business Model Management of Low-Cost: in a Search for Impact-Factors of Performance (Case of AirAsia Group Airlines) Wu, Chen-Yuh; Heiets, I.; Shvindina, Hanna Oleksandrivna Article 778850195 -1415939357
2022 "Business-Education-Science" Coopetition and Innovation Transfer for Sustainable Development Samoilikova, Anastasiia Viktorivna; Zhylinska, O.; Pal, Z.; Kuttor, D. Article -1459083136 494899265
2022 Busıness Innovatıon Management: a General Overvıew to Vırtuous Leadershıp Ozkan, S.A.; Ardic, K. Article -655742873 -1450034590
2021 Can Negative Word-of-Mouth Have Any Impact on Brand Sustainability? Kakalejcik, L.; Fedorko, R.; Gavurova, B.; Bacik, R. Article -885483394 1479707030
2021 Challenges and Priorities in Talent Management During the Global Pandemic Caused by COVID–19 Tomcikova, L.; Svetozarovova, N.; Coculova, J. Article 1896355953 -923877563
2018 Challenges and prospects of neuromarketing: Bangladesh perspective Gani, M.O.; Alam, M.Z.; Alom, Md.Z.; Faruq, M.O. Article 971938135 -720944384
2023 Changes in Consumer Purchasing Decisions: Traditional and Emerging Factors in the Dynamic Marketing Landscape Over 15 Years Antosova, I.; Psurny, M.; Stavkova, J. Article 10417366 10761681
2019 Changing in Consumer Loyalty as a Reaction for EU Integration in Slovakia Korcsmaros, E.; Machova, R.; Šeben, Z.; Feher, L. Article 847184113 1700447810
2014 Characteristics and criticism of conventional eco- and environmental economics models Karajz, S. Article 1224870972 -1882979125
2014 Characteristics of marketing of industrial innovations in the region Zabarna, E.M. 166197632 1579431385
2019 Chinese Smartphone Brands: Gender, Consumers Behavioural and Attitudinal Loyalty Zeng, F.; Bhutto, M.Y.; Soomro, Y.A. Article 525812218 1865460355